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Win a $15.00 Rainbow Gift Card!

There are ____ Top Dogs chosen from each Rainbow store:



The March winner is Christopher Dekeyser

The HSIMC Spaghetti Dinner fund raiser is the 8th Annual event

All correct answers are entered in a random drawing for the prize
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Dairy goats for sale Alpin doe in milk $100, not show quality. American Oberhasli doe in milk $200. Their daughters also for sale, all bottel girls. $100 each with papers. Also will have wethers for pets or for meat.

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VIP Community Vet Clinics

VIP Community Veterinary Clinic

Ukiah Rainbow Ag
Every Saturday
3:30 to 5:00 PM

Lakeport Rainbow Ag
Every Other Saturday
April 25, May 9
12:30 to 2:00 PM

swoosh image Their services are provided without an examination fee by a state licensed veterinarian. VIP offers all canine and feline vaccinations, blood and fecal testing, flea and tick control, ear mite treatment, deworming, and heartworm prevention. They also offer microchipping for only $39.00 including lifetime registration. For more information see Their web site at
or call the Ukiah or Lakeport Rainbow stores.

Dogs on leash, Cats in carrier, Please!

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E X P E R I E N C E   T H E   D I F F E R E N C E

Spring Fair Sale May 1-3, 2015
April News

It's Spring Fair Sale time! Rainbow's biggest sale of the year, where nearly everything in the store is 20% off, will be May 1, 2 & 3 at both the Ukiah and Lakeport stores. Don't miss the specially marked items; new fashions for the whole family, boots from Corral, Justin, Carhartt and Ariat; Garden and Home décor, pet food and supplies . . . yep, about anything and everything will be 20% off! (*some exclusions apply) Also during the Spring Sale, animal communicator Marta Williams will be at the Lakeport store on Saturday, May 2 from 10:00 AM to 2:00 PM. Marta will be doing readings for only $10.00 or enter to win a free reading! Find out what your pet really thinks! Learn more about Marta from her website. There's a lot going on at Rainbow during the Sale – it's the perfect time to stock up on necessities or to splurge on something special for your special buddy.

HSIMC Spaghetti FeedThe Humane Society of Inland Mendocino County's 8th Annual Spaghetti Dinner Fundraiser is coming up on Saturday, April 25. Held at Barra of Mendocino Winery in Redwood Valley, dinner of Spaghetti and Meatballs, salad, garlic bread and dessert (vegetarian options available!) will be served from 5:00 to 7:00 PM. Music by the Felt-Tips begins at 5:00 PM and there is also a Silent Auction and beer and wine available. Tickets are available at the HSIMC, The Barkery, and Rainbow Ag and reservations are highly recommended as this fun event sells out. Proceeds from the spaghetti dinner go to support the animals seeking homes at the Humane Society of Inland Mendocino County. More info at, or download the flier here.

2014 top dog winnersOn your marks. Get set. STRUT those Pups! It's Top Dog Model time! On May 8th (in Lakeport from 3:00 to 6:00 PM) and Ukiah (May 9 from 10:00 AM to 2:00PM) professional photographer Catherine Reese will be taking photos of potential Top Dog Models. Finalists will be chosen from each store by Rainbow staff, then the voting begins! The top three dogs from each store will have their cute faces on bags of Rainbow Natural Nuggets Dog Treats for one year! Check out these winners from last year and get your pup prettied up! It's free to enter and one of the most fun and popular events at Rainbow each year! So practice that pose, and come in to the Lakeport store on Friday May 8 from 3:00 to 6:00 PM, or the Ukiah store on Saturday May 9 from 10:00 AM to 2:00PM to be part of the big search for the next Top Dog Model! (Portraits and customized gift items will be available for purchase from Catherine Reese too). Check out the flier here!

enjoy your catDr Joanna Holtz from Middletown Animal Hospital reminds us that older pets have special needs. With proper care and attention, our companion animals can live happy, comfortable lives. Read her article here.

Save this month on any Greenie product for dogs and cats with this month's subscriber coupon!

FacebookDon't forget to keep up with all the happenings at Rainbow Ag by "liking" Rainbow's Facebook page! Be the first to know about Sales, new items in the store, contests and events.

13mwz Wranglers - Everyday Price $18.87

Ask A Vet Pet Health Questions

You may also contact Doctors Smith, Holtz and Shackelton on
Middletown Animal Hospital's FACEBOOK PAGE

Vaccination Clinics At Middletown Animal Hospital,
Every other Saturday - Please call for dates

Healthy pets only, dogs on leashes and cats in carriers.
More info call 707-987-2000

Do you have a pet health question for the veterinarians?
Send your question now!
We will print selected responses in the next issue of
Rainbow Wags Pet Newsletter

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Vets from Middletown Animal HospitalOld Age is NOT a Disease!
Dr. Joanna Holtz

Did you know that your 8 year-old dog is over 40 years old in human years? It’s hard to believe that he was a puppy just a few short years ago, but time takes it toll on our animal friends even more quickly than it does on us! It is important to remember however, that old age is not a disease and quality of life does not have to suffer because “Buddy is just old.”

Routine preventative care and annual to biannual exams are even more important in our geriatric pets as they are in their younger counterparts. Annual vaccines and deworming will help to prevent infectious disease and intestinal parasite infestation. Also remember that weight gain will exacerbate any pre-existing condition. Maintaining a healthy body weight is paramount in prolonging life and improving the prognosis of concurrent problems. Providing a good-quality and palatable diet is also important to overall health and maintenance of a proper weight. The majority of older dogs also have a significant amount of dental disease present. This can include anything from tartar and calculus to abscessed and fractured teeth. Maintaining dental health in older animals is very important to keeping their mouth comfortable and oral bacteria to a minimum.

Supplements such as glucosamine, hyaluronic acid and chondroitin sulfate can improve joint health and mobility. Omega fatty acid supplements reduce inflammation and improve skin health and quality. Some geriatric and prescription diets contain optimum formulations of these types of supplements already. Foods such as these take the guesswork out of choosing an appropriate type and brand of supplement. Consult with your veterinarian if you have specific questions regarding diet.

Regular disease screening is also very important. What can be done if underlying disease is discovered? Often simple things such as diet changes and moderation in activity levels can improve prognosis and slow disease progression.

Certain conditions such as kidney and liver failure, cancer, cognitive dysfunction and endocrine abnormalities are much more common in the senior pet. Geriatric animals are also more prone to infections, especially if they also have underlying problems. Catching any disease process early is always preferable. Annual blood tests and radiographs can help to identify health concerns early and increase the chance for treatment and management.

  • Kidney compromise can be managed in the early stages with diet alone. Later in the course of the disease, medications can be added which slow kidney deterioration, help to maintain adequate weight and improve overall well-being.
  • Heart problems such as significant murmurs and arrhythmias should be monitored closely for changes and treated if signs of heart failure occur. Exercise restriction and diet modifications early in the course of congestive heart failure can slow the course of the disease and lengthen life.
  • Cognitive dysfunction and senility can be improved with supplements and drug therapy as well.
  • Osteoarthritis pain can be reduced with the judicious use of non-steroidal anti-inflammatories in conjunction with joint supplements, omega fatty acids, therapeutic laser treatments, rehabilitation, and specially formulated diets.
  • Endocrine disease such as diabetes mellitus, hyperthyroidism, hypothyroidism and Cushing’s syndrome are best managed when caught early.

There are always new treatments and medications developing in the field of veterinary medicine which have the potential to improve and lengthen the lives of our geriatric dogs and cats. With the input and advice of your veterinarian your old dog can live happily and comfortably through their golden years.

New House Brand Pet FoodsValue is important in this tight economy. You want the best for your animal companions, but you can't ignore the costs either. That's why Rainbow is pleased to introduce their new House Brands of pet foods – extremely high quality food that is also an extreme value! These brands aren't advertised nationally but just compare the quality to other store brands and it's easy to see why they are such a value. Get a 40 lb bag of Red Flannel Canine Select for the low regular price of $17.99, or a 35 lb bag of Exclusive Chicken & Rice for the everyday price of $34.99. Save even more by using the Frequent Buyer Card and when you buy 6 bags, you get one free! Come on in to the Ukiah or Lakeport stores today and ask for the House Brands – and get your Frequent Buyers Card.



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